A Short History Of The Motorcycle

Todays motorcycles are everywhere and there are lots of different classes or kinds of motorcycles as well. But the motorcycle, like the automobile, is a relative newcomer to the world stage.

The first motorcycle ever assembled was built by the German inventors Gottlieb Daimler and Wilhelm Maybach in 1885 in Bad Cannstatt in Germany. They were actually focusing more on the motor that was installed to power the two-wheeled contraption and not so much on creating a new kind of vehicle, but the resulting impact on motorized travel would be tremendous. There were earlier versions of steam powered bicycles, but this was the first petroleum powered motorcycle.

Not long afterward in 1894 the very first production motorcycle went on sale as the Hildebrand & Wolfmüller motorcycle. It wasn’t long after that before several of the bicycle companies of that time got into the act and started selling versions of what was essentially motorized bicycles. However, as horsepower increased, the engines started to outgrow the bicycle frames that were used as their carriage.

The most popular motorcycle company before World War 1 was Indian motorcycle. After the war, Harley Davidson took over the number one spot until 1928 when DKW became the leading motorcycle manufacturer in the world. For a few years after World War 2 BSA took over as the largest motorcycle producer until 1955 when NSU Motorworks who had started out as a knitting machine company in 1884 became the dominant manufacturer for the next couple of decades.

Then in the 1970s the Japanese companies Honda, Kawasaki, Yamaha, and Suzuki made their entrance into this field, changed the face of the industry, and quickly became the dominant motorcycle suppliers to the world from then on. Since the 70s Honda has held the title of the world’s largest motorcycle maker. Today, the big four motorcycle makers have penetrated practically every motorcycle market in the world, and they are highly regarded as makers of high quality motorcycle products.

In recent years some of the older motorcycle brands like the Indian have regained popularity with Harley Davidson being the most successful by far.

Bridge Jewelry – Artisan Jewelry

Jewelry is more than an accessory; it can be a promise, a remembrance, a statement or a frivolous decoration. Fine jewelry, Bridge jewelry and Fashion Jewelry are all types of jewelry that allow you to have a variety of choices to add to your collection and create your look. The terms Bridge jewelry and Artisan jewelry are sometimes used as if they are synonymous. We will explore this assumption and discover that Bridge jewelry and Artisan jewelry can be the same thing, but are not always the same.

Fine jewelry uses at least 14 kt. Gold or other precious metals along with precious gems like diamonds, sapphires, rubies or emeralds. Fine jewelry can be mass-produced or artisan-made one-of-a-kind pieces or limited-edition. It can be found in fine jewelry stores or in galleries. It commands the highest prices and holds value very well.

Fashion jewelry can also be artisan-made or mass produced. Materials used in the designs are base metals, glass, plastic and other synthetics. This jewelry may also be made of shell, wood and other organic materials. Fashion jewelry is available in craft shows, department stores, discount stores, drug stores and even flea markets. Prices on Fashion jewelry tend to be the most affordable of all jewelry. Its value is in its usability and the addition to your wardrobe.

Bridge jewelry is called that because it is the bridge between Fine jewelry and Fashion jewelry. It may use vermeil, gold filled or silver as the metal and uses semi precious stones such as amethyst, citrine, turquoise, jade, topaz, fresh water pearls, garnet and others. Much Bridge jewelry is artisan-made, but it can also be mass produced. Bridge jewelry is often found in craft shows, galleries and art shows. Prices are in the mid range between Fine jewelry and Fashion jewelry. Depending on the artist and/or materials, this jewelry can be a good investment.

Of course other combinations are found in jewelry. Some designers use precious metals such as 14k gold with amethyst. These pieces are not so easily classified. Price points and materials are the most definitive difference between the categories. Fine jewelry as the most expensive and Fashion jewelry as an inexpensive alternative. Bridge jewelry falls between these two on price.

Bridge jewelry can be a unique and affordable addition to your collection. You may see some familiar names in galleries or fine department stores and begin to recognize them as producers of Bridge jewelry. When you attend an art show, take a special look and you will recognize that much of it is fine artisan-made Bridge jewelry. It can provide you a good value because of the combination of quality materials; creativity and workmanship provided by the designers of these unique one-of-a-kind or limited edition pieces.

How to Get Him to Care Again

When you've been with someone long enough, it's so easy to fall into the "we-are-too-comfortable" trap. It's simply inevitable. While there is nothing wrong with being comfortable with your partner, sometimes we forget that in order for a relationship to keep growing, we have to keep working hard. You start the relationship with passion, your man can not stand being away from you but now you're lucky if he does not forget your birthday or your anniversary. Everything seems to be too familiar. It's not that you do not love each other anymore; It's just that every relationship goes through this phase. Are there any ways on how to get him to care again?

You know that the honeymoon is over if you see him coming to bed in his super old unflattering boxers and you really do not care about taking a shower at night anymore. You do not find yourself making the effort to look good because you do not think it still matters to your partner how you present yourself. If you want your man to look at you the same way he did when you first started dating, you have to get out of your comfort zone. Do some things that he would not expect you to do. If you've never watched a basketball game together and he's been begging you to go to the games, book season tickets. This will make him very happy and he will certainly appreciate the gesture.

Take a trip down memory lane and figure out how your man fell in love with you. Do the same things you did when you first met him. Get him a token that will remind him of the first time you met or the first time you went out. It could have been a copy of the movie you saw or a box of the same chocolates he sent you when he was still pursuing you. You can also surprise him with an intimate dinner at your favorite restaurant when you first started dating. Be creative and romantic. If he cares about you, he would want to reciprocate. Thank him and tell him you appreciate everything he does for you. Acknowledge his efforts no matter how small they are.

If you want your boyfriend or husband to care for you again, make him feel that your feelings have not changed and you still love him the same way you did years ago, if not more. Show him that you are still the same woman he fell in love with, even better. Ask yourself what your partner loved most about you and maybe you can do something to remind him of that. Whether it's your sense of humor, sunny disposition or careful attitude that drawn him to you, it will not hurt if he gets to see these qualities again. Make your partner feel special by doing nice things for him. Leave some sweet notes in his car like "I can not wait to see you tonight" or "I'm the luckiest woman alive because I have you". Sometimes as simple as "I love you" will do the trick. Do not ever stop telling each other "I love you".

When it comes to how to get him to care again, you have to keep thinking of ways on how to keep the fire burning. No matter how busy you are, make it a point that you have an "alone time" together. Set aside time for him and have a date night every week. Do not take each other for granted and if possible, make your partner feel special every single day. Prepare a romantic dinner for two and cook all his favorite meals. Plan an exciting getaway that will allow you to try new things. Whatever it is that you have to do to entrust the magic, do it!

What Is A Marketing Initiative?

Marketing is not as simple as many may lead you to believe. In order for your business to be effective, you need to understand what is involved in promoting what you are offering in terms of products and services. That is where a good marketing initiative comes in to play. A marketing initiative is essentially anything that is clearly defined as a marketing effort. Simple, isn’t it? It is basically anything specific in your marketing plan. So what types of things are considered marketing initiatives? Here are a few examples that may help you.

For larger companies, a marketing initiative can be a theme. For instance, a set of commercials that use a specific character or funny situation over and over may be considered a marketing initiative. This, though, would certainly be more common with large businesses. An example of this is the Geiko commercials that feature the cute talking gekko. The initiative is to associate their car insurance services and products with a character that sticks in your head. Being cute is an added advantage. This is why many commercials use cute, cuddly characters such as babies and puppies etc.

Another example of a marketing initiative is undertaking a certain method relentlessly. Sometimes you may wish to focus your efforts solely on one method of marketing. If, for instance, you decide to implement email marketing with great fervor, then you can call that your email marketing initiative. You will outline a plan very specific to that initiative. And you will carry it out. Focusing your efforts into a sole initiative demands that you understand it intimately. You better know what you are doing if that’s the ONLY initiative you’ve got. In addition you also need to have a backup plan in case your initiative does not come through for you as you hoped. Often, when you put all your eggs in one basket, you better have more eggs!

Another type of marketing initiative you may invoke is a large scale shift in what you are doing. If you are going away from traditional marketing to exclusively use the internet that is a whole new marketing initiative you are putting in place. Though not as specific as other examples, it is certainly something that directly affects the marketing of your company. These types of initiatives are usually done parallelly with your existing marketing initiatives. The old initiatives are slowly phased out as the new one takes over.

A marketing initiative can also be as simple as a shift in an idea. You can have a new marketing initiative that simply changes the way you promote your company, or more specifically what about the company you are trying to promote. A shift in positioning is a good example.

Marketing initiative is a broad term that is used often. However, if you understand what it is you will be more able to effectively put an initiative in place if you need to. Changing or implementing an initiative is a big part of the promotion of your business. So it’s important that you understand what it means in the first place.